Today's comic dives into trending trauma, where even pain and heartbreak are judged by views, shares, and social reach. For Hailey, the real tragedy isn’t what happened — it’s that none of it is gaining traction online.

The Comic Scout
I’ve been using Toocheke to run my sites for years, so when Brian Leeto launched a brand-new comics discovery platform, I didn’t hesitate.
The Comic Scout launched last week, and it’s a fantastic way to:
Check it out here:
https://www.thecomicscout.com/
Transcript
Panel 1:
(caption): “Shortly in the kitchen…”
(Sound effect): “Bwaa”
Hailey: “Rose, I’m devastated.”
Rose: “I know, sweetie… but I think it’s for the best…”
Panel 2:
Hailey: “FOR THE BEST?! He didn’t even mention my hashtag once!”
Panel 3:
Hailey: “No ‘like and subscribe’… no username drop… Just ‘you’re a terrific person’ and ‘you deserve better’…”
Panel 4:
Hailey: “I’m a brand ambassador for Campbell’s soups… Would it have killed him to mention the chicken noodle dripping down his face?!”
Panel 5:
Rose: “He did say something about ‘scalding hot’ and ‘searing pain’…”
Cap (coming from a video playing on Rosie’s phone): “Gonna need another skin graft…”
Panel 6:
Hailey: “Omigosh… that’s horrible… how gruesome!”
Panel 7:
Hailey: “It’s not trending… Not even a little…”
Alt Text
Comic strip set in a diner kitchen with seven panels featuring two waitresses, Hailey (young, long hair) and Rose (older, hair in a bun). In the first panel, Rose hugs Hailey as Hailey cries dramatically, saying she’s devastated while Rose reassures her it’s for the best. In the next panel, Hailey angrily gestures while Rose looks upset, complaining Captain Heroic didn’t mention her hashtag. Hailey continues ranting about the lack of promotion — no “like and subscribe” or username mention — only sincere compliments. In silhouette, Hailey reveals she’s a brand ambassador for Campbell’s Soups and wanted attention drawn to the spilled soup incident. Rose checks her phone and notes he mentioned pain instead, joking about needing a skin graft. Hailey reacts with exaggerated horror. In the final panel, both women look at the phone disappointed as Hailey says it isn’t trending, adding, “not even a little.”
Marvel vs. DC
There was a great piece in Saturday’s
Washington Post about the old “Marvel vs. DC” debate.
There’s nothing much new there, but the writer, Hank Stuever, uses some absolutely fantastic imagrey. My personal favorite was “DC was about younger kids in back yards, wearing bath towel capes, leaping from treehouses. Marvel was about older kids in basements, possibly stoned, deconstructing Thor.”
[Washington Post]
Of the great brand-loyalty debates — Ford or Chevy? John or Paul? Road Runner or Coyote? Newport or Marlboro? Orthodox or Reform? — only a very few people still sort themselves along one of the narrowest consumer dichotomies of all:
Marvel or DC?
Back when it mattered, you used to be certain. You would ally yourself and endlessly argue the merits in comic-book stores or at a convention at the airport Ramada. DC Comics, led by Superman, was for people who adored the fantasy, the Ubermensch triumphant. These readers loved skyscrapers and archvillains and sidekicks, billowing flags, unerring ethical strength. Read more.
Dare I ask? Marvel or DC? I started as an absolute Marvel zombie when I first delved into comics in the 80s. When I returned to comics a few years ago as a thirty-something prodigal geek, I was stunned to realize DC titles outnumbering Marvel titles on my reserve list by a long margin.