Chapter 17: Page 15b | Trending Trauma: If It’s Not Viral, Did It Even Happen?

Today's comic dives into trending trauma, where even pain and heartbreak are judged by views, shares, and social reach. For Hailey, the real tragedy isn’t what happened — it’s that none of it is gaining traction online.

The Comic Scout

I’ve been using Toocheke to run my sites for years, so when Brian Leeto launched a brand-new comics discovery platform, I didn’t hesitate.

The Comic Scout launched last week, and it’s a fantastic way to:

  • Follow Evil Inc updates

  • Discover new comics

  • Rebuild the kind of discoverability social media used to offer

Check it out here:

https://www.thecomicscout.com/

Transcript

Panel 1:
(caption): “Shortly in the kitchen…”
(Sound effect): “Bwaa”
Hailey: “Rose, I’m devastated.”
Rose: “I know, sweetie… but I think it’s for the best…”

Panel 2:
Hailey: “FOR THE BEST?! He didn’t even mention my hashtag once!”

Panel 3:
Hailey: “No ‘like and subscribe’… no username drop… Just ‘you’re a terrific person’ and ‘you deserve better’…”

Panel 4:
Hailey: “I’m a brand ambassador for Campbell’s soups… Would it have killed him to mention the chicken noodle dripping down his face?!”

Panel 5:
Rose: “He did say something about ‘scalding hot’ and ‘searing pain’…”
Cap (coming from a video playing on Rosie’s phone): “Gonna need another skin graft…”

Panel 6:
Hailey: “Omigosh… that’s horrible… how gruesome!”

Panel 7:
Hailey: “It’s not trending… Not even a little…”


Alt Text

Comic strip set in a diner kitchen with seven panels featuring two waitresses, Hailey (young, long hair) and Rose (older, hair in a bun). In the first panel, Rose hugs Hailey as Hailey cries dramatically, saying she’s devastated while Rose reassures her it’s for the best. In the next panel, Hailey angrily gestures while Rose looks upset, complaining Captain Heroic didn’t mention her hashtag. Hailey continues ranting about the lack of promotion — no “like and subscribe” or username mention — only sincere compliments. In silhouette, Hailey reveals she’s a brand ambassador for Campbell’s Soups and wanted attention drawn to the spilled soup incident. Rose checks her phone and notes he mentioned pain instead, joking about needing a skin graft. Hailey reacts with exaggerated horror. In the final panel, both women look at the phone disappointed as Hailey says it isn’t trending, adding, “not even a little.”

 

Talking Comics with Brad Guigar — Creativity vs Consistency

In this livestream, I’m diving into the real talk every comics creator needs to hear — no fluff, no marketing buzzwords, just honest advice from the trenches.

Contents

  • 00:00 Episode 400 of the ComicLab podcast
  • 05:01 Social media rewards consistency more than creativity
  • 26:28 Cameos in comics
  • 30:27 How to handle criticism
  • 42:46 Book a comics consultation
  • 43:49 Why I stopped exhibiting at comic cons
  • 49:01 Look for solutions — not excuses
  • 51:09 Closing comments

We talk about…

  • Why asking for reviews isn’t promotion
  • Why “I’m bad at social media” isn’t an excuse
  • The truth about creativity vs consistency
  • Why I don’t listen to critics — only peers
  • How I treat my social feed like a TV channel
  • And the year I stopped doing comic cons… and finally made a profit

If you’re trying to grow your audience, build your brand, or turn your comics into a business, this is the one to watch.